FRAME: The Strategic Mandate.
FRAME is the linkage between innovation and your company’s strategic architecture.
GENERATE: Customer-Driven Problem-Solving.
GENERATE represents the art + science involved in creating innovations, from concept to commercialization.
EMBED re-engineers the company’s culture, systems, and standards to enable innovation to thrive.
Unleashing Human Potential.
LEAD represents the new leadership skills required in the innovation age to guide your company through GENERATE, FRAME, and EMBED.